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Point-man approach to info tech serves booming Lazorpoint well

When Dave Lazor founded Lazorpoint nearly 16 years ago, he had a vision of building a full-service IT firm that would allow clients to focus on what they do best and not worry about whether their information services capabilities were the right match.

“We think, build and run informational systems that instill confidence,” explains Lazor. “Entrepreneurs or mid-market CEOs are focused on running their businesses and servicing their customers. They know they need information services, but they don’t know anything about it. They need a point man.”
And a point man is exactly what Lazorpoint provides. Each client is assigned a point man, who makes sure every need is met. “They have a vision: the point man can provide the leadership,” says Lazor. “When there are problems, or opportunities, we provide the leadership to make things happen.”
Lazor makes sure all of his 22 employees are dedicated to their clients’ needs. “The people we hire are very passionate about serving our clients,” he says. “We are relentless in whatever mission we’re on. We go beyond just the technology. We look at the people process.”
An example of the point man philosophy at work is demonstrated in an instance where a client had a warehouse fire.

“The client called his point man at 11 p.m. on a Saturday night and asked if we could help,” recalls Lazor. “At 8 a.m. Sunday we were on site. They were back in business Monday morning, with emails getting through. No one knew they had this problem.”
The point man approach has proved successful for Lazorpoint. The company has been named to the Weatherhead 100 as one of the fastest growing companies in Northeast Ohio eight times. Lazorpoint hired two additional people last year, and recently brought in a co-op student for a second year. The company currently has one open position, plans on hiring two interns this summer and creating another full-time position later this year.

Originally published in Fresh Water Cleveland, our sister publication in Northeast Ohio.
Source: Dave Lazor
Writer: Karin Connelly
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