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Florida transplant's medical scan innovations turn heads in northeastern Ohio

No doctor wants a cure that's worse than the problem it treats. In the case of traditional radiation therapy for cancer patients, internal organs affected by cancer can shift, causing radiation to be directed accidentally to healthy tissue.

"The problem is," says Greg Ayers, president and CEO of Oakwood Village-based ViewRay, "if you scan continuously, you will kill the patient by imaging him."

ViewRay, which moved to northeastern Ohio two years ago from Florida, believes it has found a better way. The company, with assistance from the Ohio Third Frontier, is in the final development stages of a new process that combines magnetic resonance imaging and radiotherapy that Ayers says allows clinicians to see where the radiation is being delivered throughout the treatment. The technology is designed to reduce side affects and improve the treatment of patients with all sorts of cancer.

"What the MR imaging allows is for continuously watching that tumor and shutting off the radiation or adapting the radiation depending on the tumor's location," Ayers says.

Ayres is hoping to see a product in the marketplace within the next year to year and a half. But already, the work being done at ViewRay is drawing attention. Last month, NorTech -- the Northeast Ohio Technology Coalition -- and Crain's Cleveland Business, recognized ViewRay's advancements with a NorTech Innovation Award. The honor is given to businesses and other organizations that "transform technical and scientific knowledge into novel products, services and processes that result in a positive economic impact."

Ayers says his company moved to Ohio from Gainesville because of the Cleveland area's long-time expertise in MR technology and workforce knowledge. Since arriving, the company has increased its employee base from two to 49.

Source: Greg Ayers, ViewRay
Writer: Gene Monteith

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