Entrepreneurship : Innovation + Job News

Chris Armenio and Art Geigel like having everything they need right at their fingertips. Pairing smart phones with tinkering on a hobbyist level, the two came up with iOTOS, a way to control everything from the garage door opener to the coffee maker through smart phones and tablets.
 
Armenio and Geigel developed iOTOS through the LaunchHouse Accelerator Program last year. Based on a technology known as “the Internet of things,” the tech wirelessly connects consumers and businesses to the things they use every day. The Internet of things market is expected to hit $14.4 trillion in the next 10 years.
 
“It started as an easy way to control hobby projects through a website or email for the hardware hackers,” explains Armenio of their NiOS wireless hub. “As we started looking out there, we found more and more diversified companies were looking to fit this stuff with their commercial products.”
 
The technology and iOTOS’ offerings are growing in popularity as the concept and demand takes off. The company was named “Most Promising Startup” at 2013 NEOSA Tech Week’s Best in Tech awards last week.
 
So far, the company has sold its technology to garage door opener retrofit packagers.  iOTOS recently announced pre-sales of its NioGarage, a retrofit WiFi garage door system. “We’re in pretty advanced talks with a few Northeast Ohio companies,” says Geigel.
 
iOTOS has four full-time employees, including Armenio and Geigel, two salespeople and three part-time employees. The company recently brought on Jim McGreevy as vice president of business development.

 
Sources: Chris Armenio and Art Geigel
Writer: Karin Connelly

The City of Mason is part of a private-public partnership to house and grow tech-based startups in the Cincinnati suburb. In late May, the city will invite businesses and local media to an open house of the Mason Tech Center, a renovated office building just off the Mason-Montgomery Road corridor.

Top Gun Sales Performance, a global sales support organization that provides consulting, training and personnel for Fortune 500 clients, began the $4 million renovation at 5155 Financial Way last February. The growing company, expected to create 500 new jobs in the next five years, occupies the first floor of the tech center.

Through incentives offered by the City of Mason and Mason Port Authority, Top Gun renovated additional space to create the Mason Tech Center for startups in digital IT, biohealth IT and technology sectors.

One company, ConnXus, has already moved into the center. The three-year-old company is an online service that connects diverse and small businesses with companies that are seeking to expand and diversify their supplier bases.

"The Mason Tech Center is a unique alternative to a traditional startup incubator," says Sue Oswalt, vice president of operations and member services at Connxus. "By bringing together public and private resources, the City of Mason is building a location and community that is a great fit for a company like ours. We were excited to be the first startup company in the Mason Tech Center."

The tech center has about 25,000 square feet of available space and can accommodate up to 20 companies.

"Through an innovative partnership with Top Gun Sales Performance, these young companies can access energetic office space at below market rates, tap into a network of peer companies and an infrastructure of resources, which can propel them further, faster," says Michele Blair, director of economic development for the City of Mason. "To use an analogy, we aren't just planting a seed and waiting for it to rain. We've bioengineered the soil and are watering it regularly so the seed can grow faster, stronger."

By Feoshia H. Davis
Follow Feoshia on Twitter

Ryan O’Donnell has created a way to add a personal touch to online gifting. The founder and CEO of Sociagram has created an online cloud-based platform to create customized personal video messages. O’Donnell recognized that people enjoy sending e-cards and adding other personal touches when they send online gifts.

O’Donnell started Let’s Gift It in 2011, an online group gifting site, but quickly recognized the market wasn’t there. “What we learned is we were in a startup graveyard,” he says. “There was low perceived value and a high level of complexity to integrate it.”
 
But the idea behind Let’s Gift It led to Sociagram in 2012. “Since 1996, the only option was printing out a gift message on a packing slip that gets sent out with the product,” explains O’Donnell. “We realized we need more than that. With Sociagram, grandma and grandpa live in another state, they can click a button and sing happy birthday to their grandson. Dad can then record the grandson opening their gift.”
 
Retailers can also incorporate Sociagram into their gift options. Sociagram clients include 1-800-Bakery, Ashland Addison Florist Company and Mak·a·boo Personalized Gifts.
 
Sociagram recently received a $250,000 investment from JumpStart to further develop its platform. “They’ve been great partners,” says O’Donnell. “They’ve helped us think it through.” O’Donnell just moved Sociagram’s offices to Cleveland from New York. “Cleveland has been a very receptive place for us,” he says. He’s currently working out of the FlashStarts offices.
 
The company currently employs two software developers and two marketing and sales people, as well as an intern. O’Donnell plans to hire an additional four people as the company grows.

 
Source: Ryan O’Donnell
Writer: Karin Connelly

In case of fire or some other emergency, the need to quickly evacuate patients from a hospital or nursing home can often create confusion among staff members and rescue workers.
 
That’s what Saundra Stevens observed teaching and conducting emergency evacuation drills during her 25 years as a hospital R.N. and a nursing home consultant. “To confine the spread of fire, smoke and vapors, staff immediately shut all patient doors when an alarm sounds,” she says. “With all the doors shut, however, the dilemma was always how to identify which patient rooms had been evacuated and which hadn’t.”
 
Concerned, Stevens turned to her son, Rob Fuller, an engineer, to see if they could come up with a solution. They established EVIS, which stands for Evacuation Identification Systems. The Cincinnati-area company has developed two emergency evacuation products -- the Evacuation Status Indicator (ESI) and the Evacuation Status Module (ESM).
                                            
“ESI is a manual device made of metal that’s mounted on the wall outside an occupied room adjacent to the door handle,” Fuller explains. “The device is hinged and held in a closed position. When the device is opened, it reveals an embossed ‘E’ shape that’s tactile, reflective and visual. During an evacuation, the rescuer opens the device after they ensure the room is empty.”
 
The Evacuation Status Module is an electronic version of the Evacuation Status Indicator.

“The ESM software provides a real-time overhead view of any floor within the facility,” Fuller says. “The floor plan view contains markers for each room and indicates what the status of the room is – evacuated or occupied. It also provides room temperature, hallway temperature and any motion present inside the room. All this information is available to rescuers at a safe location and enables them to better manage the evacuation, making it faster, safer and more efficient.”

The University of Cincinnati Hospital is currently installing the Evacuation Status Module.
 
According to Fuller, the company’s two emergency evacuation systems are the only products of their kind on the market. 
 
The company has received funding from Ohio Third Frontier.
 
 
Source:  Rob Fuller, Saundra Stevens, EVIS
Writer:    Lynne Meyer

SocialPoint is a new web-based service that combines major forms of social media into one feed. Users can control what services they’re accessing with simple clicks, which helps make the management of personal profiles much simpler.

Created in Cincinnati, SocialPoint was developed by a local team of techies who wanted to make the social media experience more efficient.

“We found that we were spending a lot of time every day checking in with our friends on all our various social media sites, and that we needed a solution for ourselves, so we developed SocialPoint.Me,” says Chris Burnett, SocialPoint’s vice president of marketing.

SocialPoint makes it very easy to navigate between different profiles on connected accounts, which still provide the standard features offered by the original sites. For example, if you wanted to check your Facebook account, SocialPoint gives you the option to filter specific categories. If you are just interested in seeing photos uploaded by your friends, you’d select the preset on the easy-to-navigate sidebar. Your search can be as specific as you want. Plus, you're still able to chat with your Facebook friends with SocialPoint. 

Similar features are also available for Tumblr, Twitter, Instagram, LinkedIn, Google+, FourSquare and AT&T.

While most social media apps are aimed at business owners who are more interested in tidying up their “online estates,” SocialPoint is intended for personal users who want to continue sharing and keeping up with friends in the many ways the expanding idea of “social media” allows.

A mobile app will soon be available, along with an early summer update with additional social media customization options.

SocialPoint’s office is in the heart of downtown, and all of their funding comes from Chicago West Pullman LLC, which is headquartered at 600 Vine Street. 

By Sean Peters

Grupo Xela is a marketing research agency that specializes in Hispanic demographics. Founded by Jose Cuesta in 2003, the company found success in Cincinnati by communicating an authentic and carefully researched Hispanic perspective to Procter & Gamble and QFact, among other locally owned businesses.

Originally from Colombia, Cuesta earned a BA in industrial engineering at Javeriana University. He came to Cincinnati in 1998, where he earned an MBA from Xavier University. Cuesta’s mother is originally from Cincinnati, and he was prompted by his family to move to the Queen City.

“You don’t go to Cincinnati unless you have a reason,” Cuesta says. “But there’s always a reason to go.”

After earning his degree from Xavier, Cuesta began working for Cincinnati Bell as a manager for various departments.

Cuesta founded what would eventually become Grupo Xela with his brother-in-law. Their first business attempt was as coffee distributors for regional restaurants, but their work in the city helped them realize the Hispanic community’s marketing potential. Prompted by the fact that Hispanics were the most rapidly growing minority in the country, Cuesta knew he could offer a very important perspective to P&G—Cincinnati’s powerhouse corporation.

By interacting with Hispanic panelists sourced from Cincinnati, Columbus, Louisville, Indianapolis, Chicago, Atlanta and Miami, Grupo Xela’s chief concern is gathering qualitative market research.

The company has since gone international, with a United States' headquarters in Cincinnati, and a Colombian office in Bogota, with plans to expand into more cities and countries soon. 

By Sean Peters

The Beachwood Junior Achievement Company program, which hosted the Green Dream Showcase for the past five years, will bring Entrovation to the Beachwood Community Center (25325 Fairmount Blvd.) on Friday, April 19 from noon to 7 p.m.

Twenty high school seniors from Beachwood, Mayfield, Brush and Solon high schools spent the school year planning Entrovation -- a combination of entrepreneurship and innovation -- which will showcase 170 area companies including 10 student companies.
 
“Some people think this is a little high school event, but it’s not,” says Greg Perry, Beachwood High School marketing and Junior Achievement teacher. “People will walk away saying, ‘I can’t believe students did this.’”
 
Kevin Eisler, a Brush High School senior is one of the students who has been planning Entrovation. “Entrovation showcases how small business and big established businesses are being innovative in their own field,” explains Eisler. “It’s cool to see where all our hard work is going to. It’s almost like we’re entrepreneurs ourselves, working together to make this happen.”
 
Esme Eppell, a Beachwood High School senior, says the whole experience has encouraged her own entrepreneurial spirit. “The guest speakers who have come in have been really inspirational,” she says. “They’re all normal people who had ideas for a business and became hugely successful.”
 
Organizers are expecting more than 5,000 attendees at Entrovation. In addition to the exhibitors, six food trucks and the Game Craze truck will be on location. The Burton D. Morgan Foundation is sponsoring an Innovative Entrepreneur of the Year competition. Using smart phones attendees can vote for their favorite entrepreneurs. Prizes range from $3,000 for first place to $500 for third place.
 
Many exhibitors will have merchandise for sale and a raffle offers a chance to win gift s and services from local companies. Leikin Motor Companies is offering the chance to win a convertible Mercedes-Benz for a weekend.
 
The group has raised nearly $100,000 so far. Proceeds from the event will be used to build a model for an innovative classroom, based on their visits to places like LaunchHouse and Bizdom. They also plan to make a donation to PediaWorks, which develops and manufactures medical devices for children.

 
Sources: Greg Perry, Kevin Eisler, Esme Eppell
Writer: Karin Connelly

Researchers at CWRU have developed a material that can morph from stiff to soft, making its gradient properties potentially useful in medical implants. The research was conducted by professors Stuart Rowan, Justin Fox and Jeffrey Capadona of the macromolecular science and engineering, chemistry and biomedical engineering departments, and Paul Marasco of the Louis Stokes Cleveland Department of Veterans Affairs Medical Center.
 
The inspiration for the new material came from studying the properties of squid beaks. “Squid beaks are a stiff material, but they have to attach to very soft tissue,” explains Rowan. “They don’t have any bones per se. Imagine a piece of steel attached to a piece of plastic and you started bending or putting stressors on it. Things would start to tear, and that’s obviously not very good for the squid.”
 
Capadona, Marasco and Rowan came up with the idea after reading a research paper published in 2008 at the University of California, Santa Barbara. Rowan and his team looked at how the squid’s beak transitions from hard to soft material. “How the squid solves the problem is with a gradient design that goes from hard to soft when wet,” explains Rowan. “We created a material with a similar kind of structure. We tried to mimic the architecture and properties.”
 
The nanocomposite material the researchers developed changes properties when wet -- going from a rigid material to a soft material. It potentially will prove useful in medical devices such as diabetic glucose sensors, prosthetic limbs and central vein ports. The researchers are now working with the Cleveland Department of Veterans Affairs to develop uses for the material.
 
The research was recently published in the Journal of the American Chemistry Society.
 
Rowan and Capadona previously had studied the properties of the sea cucumber, developing a self-healing polymer that is useful in coating. Rowan enjoys taking his cues from natural phenomena.
 
“As a materials person, I can learn a lot from seeing how nature has evolved to tackle the challenges that we see in our world, too,” Rowan says. “Nature makes a wonderful variety of very cool materials. The key is in understanding how nature does that.”

 
Source: Stuart Rowan
Writer: Karin Connelly

In the penthouse of the historic Palace Theatre, Charles Stack is hoping to foster a few new tech companies -- 10 to be exact -- in Cleveland’s newest business accelerator, FlashStarts.

Stack started FlashStarts in October 2012 and will hold his inaugural startup class this summer. “Come in with a half-baked idea and we finish baking it, slap some cash for equity, and start it in three months,” he explains.
 
Teams of two or more can apply to be one of the 10, but Stack is also looking for 10 interns and even potential entrepreneurs who don’t have an idea yet, but want to help build on somebody else’s idea. “Even if you don’t have teammates or an idea, you can apply and we’ll put you with a team and you will get equity with that team,” he says. “There are a lot of smart people out there who may not have a teammate.”
 
Stack is against the “cookie-cutter approach” to starting new businesses. Instead, he helps each company with their unique needs. “As soon as you apply, if we like the concept we begin the process of launching the company,” he says. Stack immediately gives the teams individual challenges, like researching the patents or market size.
 
“The key to making that business successful is getting the team familiar with us and us familiar with them,” Stack says. “It’s really not the same for every business. Different opportunities require different tools.”
 
Stack is raising $1.1 million to invest in the companies. Teams will receive up to a $20,000 investment -- $11,000 plus $3,000 for each team member. FlashStarts in turn gets eight percent equity in the company. Teams can potentially receive up to $200,000 in follow-on funding upon completion of the program.
 
Stack already has identified six potential candidate teams. He is accepting applications until May 10. Stack also is looking for mentors and advisors. FlashStarts has partnered with DecisionDesk to facilitate the application process and recently brought in Jennifer Neundorfer as managing partner.
 

Source: Charles Stack
Writer: Karin Connelly

Global Cleveland recently launched its Asian Initiative, a program to attract and retain Asian talent to the region. “Asians are now the fastest growing and most educated population in the U.S.,” says Meran Rogers, Global Cleveland’s director of community affairs, adding that Cleveland has seen a 49-percent increase in Asians between 2000 and 2010.

Those numbers prompted Global Cleveland to reach out to various groups in the Asian community to identify focus areas of the initiative. The group hosted 30 Asian community leaders in March at a launch meeting. “We identified three main strategies for the overall Global Cleveland mission,” says Rogers. “To attract and retain Asian newcomers who will support the growth and talent needs of businesses and industries; assist Asian newcomers and young professionals in establishing roots; and foster an inclusive and welcoming community for Asians.”
 
Rogers points out that while Global Cleveland is spearheading the initiative, it’s really about supporting the goals of an already-strong Asian presence in Cleveland. “It was really important to work with all of the leaders and find out what they want to do and then help them do it,” says Rogers. Global Cleveland is working closely with groups like MotivAsians for Cleveland and Asian Services in Action (Asia, Inc.) to attain these goals.
 
Part of the program includes promoting the job fairs in IT, biomedical research and healthcare, as well as educating employers on the importance of hiring international talent. “Over half the population is foreign-born, so a lot of growth has to do with immigration,” says Rogers. “We’re really promoting the job fairs to the Asian community.”
 
Rogers says they also plan to be involved in plans to better connect AsiaTown. “Cleveland is known for AsiaTown and there are plans for improvement, to find ways to connect the different areas because they are very cut up,” she says. “Retention is dependent on how connected people feel.”

 
Source: Meran Rogers
Writer: Karin Connelly

Cincinnati Vice Mayor Roxanne Qualls introduced a motion that could change the way residents and businesses pay for powering their spaces with solar energy.

She says the benefits are two-fold -- increasing the demand for solar panel manufacturing and lowering the city's reliance on fossil fuels.

This plan is one of several energy-saving initiatives introduced since City Council adopted the Green Cincinnati Plan in 2008. That plan included a goal of one in every five Cincinnati buildings incorporating rooftop panels fueled by solar power by 2028.

"There's an emerging solar manufacturing sector here, and we would be creating a financing mechanism that would allow the demand to emerge for solar energy," Qualls says. "It's not a viable option for many property owners right now."

Qualls introduced a measure that directs the city to look into working with local environmental organizations like Green Umbrella, the Greater Cincinnati Energy Alliance and the Port of Greater Cincinnati Development Authority to help create a Property Assisted Clean Energy, or PACE, financing program.

PACE programs is a public/private initiative that are enabled by legislatures in nearly three dozen states across the country—including Ohio—which help business and homeowners pay for energy upgrades to existing buildings. Typically, participating property owners can finance those upgrades as a property tax assessment for up to 20 years.

"It's tax neutral, promotes 'going green' and reduces our carbon footprint," Qualls says.

The city has used the property tax assessment mechanism before for property owners who have been responsible for other large fixes, Qualls says.

"It has been done to pay for costly repairs over time—that's the same principle PACE follows," she says.

Ohio passed its PACE law in 2009. In 2012, the Toledo-Lucas County Port Authority issued the first PACE bonds in Ohio for a project to upgrade the City of Toledo’s municipal buildings.

Cincinnati must pass its own legislation for a local PACE program. Quall's motion directs the administration to bring the legislation back to Council within 60 days.

By Feoshia H. Davis
Follow Feoshia on Twitter

Novak Consulting Group was started on a dare.

Egged on by her husband and friends, Julia Novak felt compelled to earnestly pursue starting her own consulting business for leaders in government and non-profit communities. She began her solo venture at home, and has since hired staff around the country and progressed to working out of the Hamilton County Business Center. There, her consulting firm continues to serve clients all over the country.

While consulting with governments and nonprofits in public works, public safety, human resources, finance, planning and IT sectors, Novak Consulting Group aims to service more fields than other firms by working with a skilled team whose members offer a broad range of expertise.

With a background in city management, Novak has found success serving local governments across the United States. Having her own Cincinnati-certified small business has allowed her to take her talents to different types of clients. But her emphasis is in personalized service that suits each situation’s needs.

Expanding the office to the HCBC means dedicated meeting and collaboration space as well as increased support from other local ventures and small business advocates.

By Sean Peters

When Jeremy Flack and his former business partner ran a steel company in 2004, a difference in style caused the business to close six years later, with the partners going their separate ways. When Flack founded Flack Steel in 2010, he knew he would do things his own way.

“I had a lot of ideas, and I saw a lot of opportunities with the last business I was with,” says Flack. “In this business I’ve been able to free up ideas and capital to pursue our own model.”
 
Flack Steel distributes various steel products across North America. The steel is used to build anything from shelving to rail cars. As an added service Flack, who has a financial background, provides market analysis and steel purchasing counsel to his customers, holding space on the Chicago Mercantile Exchange.
 
“Offering derivatives-based pricing strategies for customers allows us to more closely mirror how they buy their raw materials to how they go to market with their products,” explains Flack. “Most steel companies do not engage in this yet because they have a general lack of knowledge of the commodities futures industry and seem to be reluctant to educate themselves.” Furthermore, Flack Steel doesn’t own equipment, allowing the company to develop unbiased supply chains.
 
Flack’s model works. The Warehouse District-based company has grown from one employee to 28, and sells 180,000 tons of steel a year to OEM customers.
 
While many people in Northeast Ohio would argue that the steel industry is a thing of the past, Flack is quick to say that's not so. “As long as there is society, there is going to be a steel business,” he says. “There’s as much steel made in the United States today as there has ever been.”
 
The difference is steel is made a lot faster with fewer people. That’s why Flack goes above and beyond in his company. “By dealing in futures and options for steel, we’re rather cutting-edge,” he says. “We’re kind of shaking it up, kind of maverick. We’ve got a new take on building a business.”

Flack attributes his rapid growth to having the right relationships, hiring the right people and staying ahead of the curve.

“We have consistent earnings and a flexible cost model, which has helped us to attract banking capital,” he explains. “We are progressive thinkers, use open architecture software, and encourage risk taking and innovation in our workforce. We are progressive in an industry that is rooted in tradition. Unless you do something differently you have a long road ahead.”

Flack moved here 18 years ago and has no intention of going any place else. “This is a good place to be,” he says. “I’m a Cleveland native now. My business relationships are here, this is where I know people. This is the Silicon Valley of the steel industry.”

 
Source: Jeremy Flack
Writer: Karin Connelly

Despite the popularity of the Internet, Shaul Weisband is a big believer that the retail store gift-giving experience is alive and well. “People still enjoy walking through local stores and going to the mall,” says the founder of Jifiti, a new gifting app. 
 
“But there are still those two basic anxieties when it comes to gift giving – what to give and how to find the time to get it to the recipient.” According to Weisband, Jifiti eliminates both concerns.
 
“Jifiti lets retail shoppers select an item, scan and purchase it, and instantly send it as a digital gift card to a friend’s phone for them to redeem at any of that store’s locations in the U.S.,” he explains. “The recipient has the flexibility to select the right size, color and style. Or, if they see something else at the store they prefer, they can use the gift card for that item instead.”
 
Jifiti is currently available at 30 national retailers, including Barnes & Noble, Old Navy, Crate & Barrel, Toys R Us and Brookstone.
 
Jifiti was established in Israel last year, and the company moved its headquarters to Columbus a few months ago. “The Midwest in general and Columbus in particular are big retail hubs, and that’s who we work with,” Weisband explains. “Jifiti requires a lot of leg work in terms of meeting with retailers and creating strategic partnerships.”
 
Weisband appreciates the quality of life in Columbus. Looking to contribute to that quality of life, he recently introduced Jifiti to The Ronald McDonald House of Central Ohio to start a new charitable program for the organization. The information is posted on the Jifiti website. “Their supporters are always looking for new and easy ways to help out,” Weisband says. “Now they can see on our website what the organization needs and donate those items within minutes.”
 
Jifiti was recently named a finalist among 500 companies in the 2013 SXSW Interactive Awards in the mobile apps category. “It’s a tremendous vote of confidence from the industry,” he notes.
 
 
Source:  Shaul Weisband, Jifiti
Writer:  Lynne Meyer